Can Online Food Shopping Ever Replace the In-store Experience?

A few years ago, many of us expected that the days of the Great British high street, and perhaps even the supermarket, may be numbered. A task force was even launched by No.10 – headed by retail guru Mary Portas – to revive the nation’s beleaguered bricks and mortar retailers in the face of the ever-growing threat coming from online shopping.

However, over the past few years shoppers have grown tired of outsized and outlandish garments that never look quite how you expect. What’s more, consumers will no longer accept receiving bruised and groceries – or even worse, unwanted replacement items – delivered to their homes.

As shoppers, we now know that being able to inspect the food you buy is really important; as the saying goes, we really do eat with our eyes. In fact, Ubamarket’s research has found that not being able to pick your own items was the biggest gripe people had with online food shopping. While online might perfectly suit those of us looking to buy a new TV, the irritation of waiting potentially days only to receive unripe bananas at your door, is now a true bugbear of food shoppers in the digital age.

Thankfully many of the problems that we traditionally had with in-store food shopping, such as outrageously long queues and difficulties finding essential items, are now being resolved – thanks to a retail revolution ushered in by your favourite app, Ubamarket.  By marrying the speed and convenience of online with the essential sensory value of the in-store experience, Ubamarket really offers shoppers the best of both worlds.

Download the Ubamarket app today and say sayonara to both long in-store queues and unsuitable food deliveries.

Advertisements

Ubamarket reveals how UK shoppers want to pay for goods

As week after week goes by with millions of us stuck in long payment queues in stores across the nation, Ubamarket has decided to get to the bottom of this ongoing issue. We have commissioned research among 2,000 UK shoppers to examine the frustrations they feel towards queues, cash payment, tills and self-scan machines. What’s more, we can reveal people’s favourite payment methods and how consumers think they’ll be paying for items in the years to come.

You can read all about Ubamarket’s latest research in the Daily Express!

With so many of our transactions now processed online or through smartphones, Ubamarket’s research revealed that shoppers are increasingly expecting greater efficiency and convenience from retailers, with cash payment causing shoppers to walk away. In fact, 20% of consumers – the equivalent of over 10 million people across the UK – said they consciously avoid going to any retailer who only accepts cash. We also found that, in-app payments are fast-becoming the favourite method of payment among Brits, with over half (53%) of millennials stating that they think all payments will be made via mobiles devices in five years’ time.

It also appears that shoppers are growing tired of self-scan tills, with 48% of us feeling irritated by stores’ continued reliance on these supposedly “time-saving” machines. It’s easy to understand why – not only do these self-scan tills attract their own long queues, but shoppers must also deal with the technology complaining about phantom items in the bagging area and usually requiring an assistant to come and sort matters out; it’s clear our patience is wearing thin.

Thankfully, Ubamarket has come to the rescue of the nation’s shoppers, providing effortless app-based payment, meaning you can forget about needing notes, coins or queues. You don’t have to take our word for it; you can watch Ben check-out in lightning speed as he trials Ubamarket on BBC One’s Supermarket Shopping Secrets – check out the video below!

Ubamarket on BBC One’s Supermarket Shopping Secrets from Ubamarket. Shop Smarter. on Vimeo.

Over the next five years, it appears that coins and notes will be confined to the household drawer of obsolete items. Thanks to the retail revolution ushered in by Ubamarket, all shoppers will soon have everything they need to shop simply and swiftly on their phones.

Ubamarket Emerges Victorious from TV Trial

So, did you see it?! Hopefully you were one of the millions of people across the UK who tuned in on Monday night to see Ubamarket make its Silver Screen debut on BBC One’s Supermarket Shopping Secrets.

On the primetime show, Ubamarket was put through its paces in the digital-age version of Supermarket Sweep (minus Dale Winton, but with added Will Broome!). Two shoppers went head-to-head to find a list of 12 everyday items – one used an old fashioned scrap of paper with the list scribbled on, the other had the luxury of using Ubamarket. The result? You guessed it – the Ubamarket shopper breezed their way to a comfortable victory!

Not only did the app help Ben find every item effortlessly, but it enabled them to scan the items as they went and seamlessly checkout without having to re-scan and pack every product again. What’s more, the shopper using Ubamarket also collected Automatic Loyalty points throughout the entire shop without having to do anything.

As well as the real-life trial, the BBC One programme also spoke with Ubamarket’s founder and CEO Will Broome, who explained how our revolutionary retail app will make food shopping quicker, easier and more rewarding for customers.

For anyone who missed it, fear not – you can catch up via the video below!

Ubamarket on BBC One’s Supermarket Shopping Secrets from Ubamarket. Shop Smarter. on Vimeo.

An Uba-week for Ubamarket  

Next week will be a monumental week for Ubamarket! Our founder Will Broome will be starring on BBC One’s prime time show Supermarket Secrets at 9.00pm on Monday 10th July. But as if that wasn’t enough, next week we will also be releasing comprehensive new investigative research to the press delving into the truth about how consumers like to pay for their goods.

Supermarket Secrets is a three-part series investigating the world of food retail and is presented by Masterchef host Gregg Wallace and BBC News journalist Babita Sharma. The show explores how British supermarkets make and move the food they sell through a series of reports and interviews.

Since that historic moment in aisle 9  (when our founder came up with the idea for our game-changing new app), Ubamarket has always been committed to uncovering the mysteries of our relationship with supermarkets; so naturally Will is excited to share his plans of how Ubamarket will revolutionise our shopping experience!

Our fascination with how we buy and consume food has led Ubamarket to undertake headline making research into our shopping habits – just take a look at our Reviving Retail report from last year. The latest piece of Ubamarket research will be coming out next week, examining the impact long queues and old-fashioned payment systems have on how we spend, how we shop and how we choose the supermarkets we visit.

By uncovering new insights into our shopping habits and sharing knowledge with other experts, Ubamarket plans to take the retail revolution in new directions, bringing about even more seamless shopping trips.